Retail Employee Index

How do customers perceive contact with your employees? We continuously examine 143 retailers.

The employees of a store are in daily contact with customers and are the business card of a company in retail. Their commitment is directly transferred to customer satisfaction and is therefore an essential success factor, especially when it comes to customer loyalty, repurchase or upselling. This not only makes the employees part of the marketing concept, but they are a central element for the success of a company.

Our latest app tool now puts your employees in the spotlight and continuously examines the customers perception.

143 retailers from 11 industries.

  • Bakeries
  • Construction and Garden center
  • Book and stationery trade
  • Drugstore, Perfumery
  • Electrical trade, Telecommunication
  • Food retail
  • Furniture and Home furnishings trade
  • Fashion and clothing retail
  • Shoe retail
  • Sports store
  • Jewelry store


  • Active welcoming
  • Number of employees
  • Employee contact
  • Outer appearance
  • Kindness
  • Sympathy
  • Willingness to help
  • Competence
  • Consulting service
  • Solution orientation
  • Sufficient time
  • Clarity of advice
  • Trustworthiness
  • Offer additional products
  • Overall rating


Is this the right tool for you?

This website uses small text files ("cookies") to offer you the best possible service. The uses of these cookies can be found in our privacy policy.